Bob and Debbie from Michel Designs approached us again with the idea of showcasing their upcoming fall and holiday collections to vendors they work with.
These collections are typically displayed at a trade show, but making a video about them gives consumers another look. They wanted the video to be both informative and fun, displaying their unique personalities and small-business, interpersonal values to their displays. It was a challenge that our team was ready to take on! The shoot involved a two-person camera crew, one of our producers, and the stars of the show! It was shot on Sony camera equipment, with an emphasis on making the colors of the collection pop. The collections were individually shot in the order that Bob and Debbie had requested, to be later reordered in post.
Most of the collections were shot with two takes, giving the editing team options later on in the process. The post-production process was largely completed in Adobe Premiere Pro and Adobe After Effects - one being used for the edit itself, the other for additional effects, particularly with text. Light color grading was applied via Davinci Resolve. The software itself was used to apply the grading and utilizing an exported .cube file, the look was reapplied in Premiere.
Slight adjustments were made as needed in order for all shots to match. Once completed, all the work in production and post culminated into a 23-minute video for Michel’s vendors. It was great fun working with these two once again! They had a vision on how they wanted to display their products, and we helped make that vision a reality for them. They enjoyed the filming process, and they were easy to work with. We look forward to future projects with Michel Design Works down the line! #MichelDesignWorks#tradeshow#collections#fragrances#fall#winter#2021#videoediting#remotevideoediting#video#editing#postproduction#dvideoproductions
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